ASOG Podcast Ep 25 - Waiving Diagnostic Fees Part 1
Now playing — Changing the Industry Podcast
Summary
Some time ago, a new member to ASOG posted an ad where they touted “free diagnostics”. When asked, they stated that if you had the repair done with them, they would waive the diagnostic fee. Is that a wise approach to gain the trust of your customers or p
About this episode
Don't get to the end of this year wishing you had taken action to change your business and your life.Click here to schedule a free discovery call for your business: https://geni.us/IFORABEShop-Ware gives you the tools to provide your shop with everything needed to become optimally profitable.Click here to schedule a free demo: https://info.shop-ware.com/profitabilityUtilize the fastest and easiest way to look up and order parts and tires with PartsTech absolutely free.Click here to get started: https://geni.us/PartsTechTransform your shop's marketing with the best in the automotive industry, Shop Marketing Pros! Get a free audit of your shop's current marketing by clicking here: https://geni.us/ShopMarketingPros Some time ago, a new member to ASOG posted an ad where they touted “free diagnostics”. When asked, they stated that if you had the repair done with them, they would waive the diagnostic fee. Is that a wise approach to gain the trust of your customers or provide them an appropriate amount of value for their money? What about providing the first 15 minutes at no charge? Does giving away any time devalue our industry? To unpack these issues, David is joined by Dutch Silverstein, the Owner of A&M Auto Service in Pineville, NC, Bill Nalu, the Owner and President of Interstate Auto Care in Madison Heights, MI, and Matt Skundrich, the Owner of Mobile Advanced Diagnostics and Programming in Orlando, Florida. The 4 owners came with completely different perspectives on how to bill diagnostic testing time, whether or not to give anything away, and how the customer should be approached both on the phone and in person.Are you spending your nights at the shop or worrying about the shop? Get the numbers you need to see what’s going on with each tech and each profit center, thanks to advanced analytics. Get Shop-Ware.com and get some sleep.Click Here: Get Shop-Ware.com Support the show