Ep 38 - Jack Shields | Mike vs Jack - Who's Right in the Free Diag Debate?
Now playing — Confessions of a Shop Owner
About this episode
My marketing before and after signing up with Turnkey Marketing is pretty scary. In a good way. Get your marketing right today HERETekmetric opened my eyes to just how much a good SMS will do for a shop. Their software is top of the line, and with them, so is my shop. Try them for yourself HEREMake your techs happier with Detect Auto. They'll stop getting "check noise" or "check vibration" from advisors with the customer concern tool. It will CHANGE YOUR LIFE. Book a demo HEREFor years I thought I could handle the hiring process on my own. But, after far too many bad hires, it was clear I needed help. Promotive came through for me with a rock star hire in just a few days and I couldn't be happier. Swallow your pride and bring in Promotive for that open position you have at your shop today. You can thank me later. Learn more HEREAI for Shop Owners: Open the Hood of the Future is happening June 12-13 at Carfix in Raleigh, NC. Use AI to your advantage! Register HEREJack Shields is the owner of Jack's Auto and Tire in Chrystal Lake, Illinois. Today, he joins Bryan and Mike to reignite the conversation about free diag, pricing, and the ups and downs of shop ownership. Jack started in the industry working in his father's shop and now runs a brake-focused shop, and stresses being transparent and building trust with customers. 00:00 "Embracing My Way in Auto Sales"06:06 Struggling to Delegate Business Tasks15:03 Strategic Giveaway Advice for Shops19:51 Improving Mechanic Training Quality22:26 Specialty Shops' Worth Defended27:37 Contemplating Business Expansion Decisions34:34 Cost Breakdown for Labor and Parts41:34 Car Repair Assistance Overview48:38 Corporate Takeover of Local Shops49:47 Retiring Shop Owners Face Transitions58:34 Mug Club Proposal for Revenue01:00:15 Exclusive Specialty Auto Shops01:08:32 "Friday Night Automotive Hangout"