Ep 40 - Kirby Sawyer | Nissan is the Chrysler of Japanese Car Companies

About this episode

If you're like me and aren't good at marketing, don't do it on your own. Let the experts handle it. Touch HERE for more on Turnkey Marketing.Tekmetric transformed my shop. Plain and simple. Want that for yours? Touch HERE When I used the maintenance tool for the fist time with Detect Auto, my mind was blown. My advisors had the same reaction - and then SO MUCH MORE TIME. Learn more about Detect Auto and book a free demo now!For years I thought I could handle the hiring process on my own. But, after far too many bad hires, it was clear I needed help. Promotive came through for me with a rock star hire in just a few days and I couldn't be happier. Swallow your pride and bring in Promotive for that open position you have at your shop today. You can thank me later. Learn more HERE AI for Shop Owners: Open the Hood of the Future is happening June 12-13 at Carfix in Raleigh, NC. Use AI to your advantage! Register HEREIn this episode, Bryan and Mike are joined by Kirby Sawyer, owner of Super Rupair in Boulder, Colorado, a shop specializing exclusively in Subaru repair. Kirby shares the story of building a thriving, high-volume specialty shop, including his unique journey from employee to future owner. Of course, they get into charging for diag and why training is critical. 00:00 "Meet Kirby Sawyer"03:34 "Mobile Diagnostics and Accountability"06:55 "Nissan's Legal Name Battle"11:40 Obsolete Subaru Glass Stockpile14:48 Economical but Prone to Corrosion16:27 Bar Trick with Number Cards19:47 Endless Subaru Cycle24:27 "Awkward Car Exchange Moment"28:58 Battery Tester Insights32:34 Turnover and Pay Plan Success33:23 Techs Improve Efficiency Rapidly37:38 Offer to Buy High-Mileage Accord39:43 Car Sales and Friend Recommendations44:44 Expo Hospitality Suite Sponsored48:47 "Refusal and Recommendation Story"51:18 "Shop Dog Comfort Gone Awry"54:16 "Farmer's Essential Values Test"