Ep 74 - Todd Speciale | Make MORE Money As a Salesperson...with Honesty??

About this episode

Tekmetrics' business model of listening to customers' needs and implementing new systems makes them super shop-friendly. Start using them at your shop today HERETurnkey Marketing has made my life SOOO much simpler, AND they've helped keep the phone ringing. Do you need these two things too? Learn more HEREElite Worldwide coaching has changed the game for me and my shop. Need a boost? Use Elite like I do. HEREFor years I thought I could handle the hiring process on my own. But, after far too many bad hires, it was clear I needed help. Promotive came through for me with a rock star hire in just a few days and I couldn't be happier. Swallow your pride and bring in Promotive for that open position you have at your shop today. You can thank me later. Learn more HEREAI for Shop Owners: Open the Hood of the Future is happening June 12-13 at Carfix in Raleigh, NC. Use AI to your advantage! Register HERETodd Speciale is the founder of Make Sales Great Again and best selling author of The Ultimate Sales Bible. Today, he and Mike discuss the reputation of salespeople and the keys to selling with integrity. Todd also shares the story behind his company and book, emphasizing the importance of honesty and culture in building successful sales teams.Find out more about Todd hereTimestamps: 00:00 Who do people distrust most in sales? 01:00 Todd’s keynote that broke all Mike’s rules02:30 Why Todd Speciale speaks—his personal story and passion for helping others05:06 The real meaning behind “Make Sales Great Again”07:00 Why Todd left timeshare & how the right sales tactics can change an industry09:00 Dirty sales: How to SELL and still sleep at night10:30 Sales from the negative—flipping the pitch with integrity12:00 Firing the top 1%: Why the best sales aren’t always the best people14:00 Blocking objections & how to own the conversation16:05 Who does Todd’s consulting actually help—and how?18:00 How can auto shops attract high-level sales talent with lower ceiling pay?19:45 The power of culture: 71% hate their jobs—how to fix that!21:00 Best industries for ethical sales training—and the truth about training23:10 Door-to-door horror stories: What it REALLY teaches you25:30 Who invests the most in their teams? The inside scoop on insurance, real estate, roofing & more29:35 Inside Todd’s books: The Ultimate Sales Bible & more33:00 Why the sales process hasn’t changed—but the buyer sure has36:00 Old school vs. new school: Changing prospects and tactics38:53 The compensation trap—can performance pay ever reward ethics?41:00 How to weed out the wrong hires before they cost you44:20 Where to find great trainable sales talent: Youth, servers, and bartenders47:00 Mythbusting the “kids don’t want to work” narrative—how to develop the next generation50:52 How to reach Todd Speciale and learn more