Cole Tanner

Episode 263 - Overcoming Addiction and Trying To Find Purpose in the Automotive Industry With Cole Tanner

Don't get to the end of this year wishing you had taken action to change your business and your life.Click here to schedule a free discovery call for your business: https://geni.us/IFORABEDon't miss an upcoming event with The Institute: https://geni.us/InstituteEvents2026Shop-Ware gives you the tools to provide your shop with everything needed to become optimally profitable.Click here to schedule a free demo: https://geni.us/Shop-Ware-Free-MonthTransform your shop's marketing with the best in the automotive industry, Shop Marketing Pros!Get a free audit of your shop's current marketing by clicking here: https://geni.us/ShopMarketingProsShop owners, are you ready to simplify your business operations? Meet 360 Payments, your one-stop solution for effortless payment processing.Imagine this—no more juggling receipts, staplers, or endless paperwork. With 360 Payments, you get everything integrated into a single, sleek digital platform.Simplify payments. Streamline operations. Check out 360payments.com today!In this episode, Lucas and David are joined by Cole Tanner, a veteran technician, who shares his journey through family business transitions, personal struggles, and the realities of working in the automotive industry. Cole opens up about overcoming addiction and trauma, emphasizing the importance of honest conversations about mental health in the trades. The group discusses technician frustrations regarding compensation, shop inefficiencies, and the vital need for support structures within the industry.00:00 Frustrating restaurant wait experience06:25 Growing up with my parents08:11 Discussing childhood challenges12:51 Breaking cycles of family trauma16:25 Losing friends to addiction19:34 Discussing compensation challenges22:25 Consistent vs erratic performance26:35 Running an efficient repair shop27:42 Technicians disconnected from inspection value33:12 End-of-month sales pressure36:27 Improving communication and accountability37:58 Discussing future plans and concerns41:13 Finding balance and past experiences46:02 Struggles with drinking habits47:53 Hitting rock bottom moments50:40 The dangers of addiction53:47 Pushing for constant improvement56:52 Taking responsibility after prison